Creating iOS apps begins with clarity about the audience, the core purpose of the app, and the scenario to address in the initial release. A thorough discovery phase defines the MVP boundaries, selects an appropriate architecture, and helps avoid ambitious-sounding features that don't translate into real improvements.

After laying the groundwork, attention moves to how the UI behaves, overall performance, and stability across different iPhone models and iOS versions. Uniform navigation conventions, disciplined state management, and thoughtfully planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and enable growth after the App Store debut.